Can the DuckDuckGo search engine beat Google?

It is indisputable that Google is the king when it comes to information search engines.

The reality is that more and more people understand that many websites are quietly turning away from the giant search engine for privacy. One of the current search engine alternatives is DuckDuckGo. 

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Without monitoring user data, DuckDuckGo can beat Google in the future. 

DuckDuckGo, a small but aggressive Google rival, claims to be a search engine that does not store or share user data - an anonymous search engine. Communications director Daniel Davis told Standard that they wanted users to easily protect their information like pulling curtains away from the outside world. 

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DuckDuckGo was founded by Gabriel Weinberg in 2008. 

CEO of DuckDuckGo, Gabriel Weinberg, developed a draft law called "The Do-Not-Track Act of 2019" in 2019. Weinberg first proposed this idea in 2009. 

According to the "The Do-Not-Track Act" standard, users do not want to be tracked by online advertising and sites need to respect users' choices. According to digitalinformationworld, everything collapsed in 2012 for a number of reasons, mainly because Internet Explorer violated the agreement, causing ad networks and websites to start ignoring users' choices. 

The development of the DuckDuckGo anonymous search engine 

In 2019, DuckDuckGo first achieved one billion monthly searches since it was founded in 2008. According to Standard, DuckDuckGo's rival, Google, has more than five billion searches a day. However, DuckDuckGo media director believes that in the future, there will be a tendency to promote privacy and DuckDuckGo will be chosen. 

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DuckDuckGo's search growth graphics since 2008. 

DuckDuckGo is increasingly motivated by events such as the revelations of former US spy agency contractor Edward Snowden or the Cambridge Analytica scandal. In fact, today users feel tired because ads cling to them, affecting personal privacy. Communication director Daniel Davis explained that DuckDuckGo will be a privacy-oriented search engine, different from Google. 

With DuckDuckGo, it doesn't track who you are, so each time a user visits, it will really be a new user. DuckDuckGo does not store search history or user profiles for research or advertising. DuckDuckGo does not even hold a user's IP address, there are no detailed statistics on how many users, but only how many searches are received. In fact, Google continues to dominate sharings, and accessions, especially on mobile devices. However, according to Merkle Q1.2019 digital marketing report, DuckDuckGo proved the strongest growth at the end and in the first quarter of 2019, the number of visits increased by 54% overall and 78% on the mobile devices. 

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According to Gabriel Weinberg, CEO & Founder of DuckDuckGo.com, this growth proves the increasing awareness of users about privacy issues. 

By: Abigail Harris

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