Disney+ and ambition to replace Netflix in the TV streaming market
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What is Disney+?
Basically, Disney+ is the same video platform as Netflix, which owns a large number of Disney-produced movies and shows like Pixar, Marvel, Star Wars... Disney+ is also expected to appear on the Nintendo Switch console platform, but is limited to YouTube only. In addition, Disney CEO Bob Iger has revealed that it may release Disney+ for Apple TV, despite rumors that it will conflict with Apple's new streaming service, Apple TV Plus.
Disney has made a big profit - estimated at $ 300 million, when putting movies and exclusive content on Netflix and other services. But if Disney+ is attractive enough to gain millions of paid users, then it can generate much higher revenue, and give Disney an exclusive platform to develop new content for both existing franchises and original products.
Although Disney has made a sizable profit from licensing their movies and shows to Netflix, that deal is now coming to an end. Disney appointed former Netflix director Tehmina Jaffer as Disney+ Senior Vice President Business Affairs in March and said she would coordinate all Disney groups making original content specifically for the service.
The birth of Disney+ is not only a big step for Disney to go further into the digital TV business, but also to compete with Netflix, Amazon and Apple. Disney+ streaming service may not be as perfect or abundant as some of its competitors, but if you're a true Disney lover, or you want a safe entertainment environment for your kids on TV, this is a great option with affordable price.
What to watch on Disney+
Disney + plans to broadcast 5 exclusive TV shows and about 4 to 5 original movies for the service launch by the end of 2019. Its available stock includes 25 series, 7,500 television episodes, 500 movies including 100 new ones. The system will also feature several popular series from 21st Century Fox, which Disney bought in early March.
Disney+ promises to bring a collection of original Marvel movies, different from what was shown on Netflix and other platforms / channels. Fans of Tom Hiddlestion will be pleased to know that the first part in this new Marvel universe is about Loki, and the next stories will be about Scarlet Witch (Elizabeth Olsen), Vision (Paul Bettany) and Falcon (Anthony Mackie).
In particular, Disney+ will be the official home of hilarious animated series, which are also rich in humanity values like "The Simpsons". Besides, a variety of shows from Disney Channel, Disney Junior and Disney XD are also available on Disney+.
Disney's other streaming services - Hulu and ESPN Plus focusing on sports - will run on the same platform so you can register them with the same password and credit card information. ESPN Plus will obviously focus on sports. Hulu is expected to continue streaming its own original series content such as "The Handdess's Tale" and "Castle Rock".
Devices to use
Disney promises to support multiple platforms such as phones, tablets, computers, smart TVs and some other integrated devices. Disney has agreements with Apple, Google, Microsoft, Roku and Sony, so Disney+ will be available on Apple TV, iPhones, iPads, Android devices, Chromecast services, Xbox One, PlayStation 4, Roku TV. Users can also download these content for offline watching.
Release time and service price
The service will be launched in the US and Canada on November 12, 2019, and is expected to reach out to the world a few months later.
Currently, Disney has just revealed details about the price of streaming service in the US: 7 USD / month and 70 USD / year. This price is lower than Netflix's, exactly as Disney promised. However, Bob Iger also said that the price may increase over time as the service expands. In addition, viewers can use up to 4 devices / accounts and watch 4K content without extra charge.
By: Mithrine Smith